Being an SEO consultant by trade I’m usually called in by small business owners who believe they aren’t too crunched for time to partake in any daily SEO practices. Admittedly there are a few that truly don’t have the time available but, for the most part, these business owners are in fact able to improve their own SEO even if only doing 20 minutes of work a day.
With the use of a few free SEO tools that I’ll be going over in this article individuals will be able to improve both their on-page and off-page SEO strategies.
Google Webmaster Tools
When reviewing a website for a potential client I’m always shocked at the vast majority of individuals who have chosen to overlook or simply don’t know about Google’s Webmaster Tools (GWMT). Google Webmaster Tools provides website owners with probably the most complete view of key metrics you’ll need to monitor your site such as:
• Broken links
• Crawl Errors (404s, 500’s, etc)
• Sites Linking In
• Search Queries
• Much More…
Woorank
A lot of us have heard about SEOmoz – rightly so considering their proven track record and status within the SEO marketing industry. However, what many people don’t know is that there are a few services out there like SEOmoz in many ways that offer a free plan.
The service I’ll be introducing you to is Woorank.
The free Woorank service is a once-a-week website analysis. What I love about this service is the report it provides users which emulates that of SEOmoz. The report provides users with a breakdown of their current SEO strategy by showing them what they’ve done currently and highlights areas that can be improved. Strongly recommended to be done once a week in order to see if any of your previous week’s changes have not only taken effect but has also proved to be effective.
SEO Tools
Being an SEO consultant by trade I’m usually called in by small business owners who believe they aren’t too crunched for time to partake in any daily SEO practices. Admittedly there are a few that truly don’t have the time available but, for the most part, these business owners are in fact able to improve their own SEO even if only doing 20 minutes of work a day.
With the use of a few free SEO tools that I’ll be going over in this article individuals will be able to improve both their on-page and off-page SEO strategies.
Google Webmaster Tools
When reviewing a website for a potential client I’m always shocked at the vast majority of individuals who have chosen to overlook or simply don’t know about Google’s Webmaster Tools (GWMT). Google Webmaster Tools provides website owners with probably the most complete view of key metrics you’ll need to monitor your site such as:
• Broken links
• Crawl Errors (404s, 500’s, etc)
• Sites Linking In
• Search Queries
• Much More…
Woorank
A lot of us have heard about SEOmoz – rightly so considering their proven track record and status within the SEO marketing industry. However, what many people don’t know is that there are a few services out there like SEOmoz in many ways that offer a free plan.
The service I’ll be introducing you to is Woorank.
The free Woorank service is a once-a-week website analysis. What I love about this service is the report it provides users which emulates that of SEOmoz. The report provides users with a breakdown of their current SEO strategy by showing them what they’ve done currently and highlights areas that can be improved. Strongly recommended to be done once a week in order to see if any of your previous week’s changes have not only taken effect but has also proved to be effective.
affordable seo for small business 